{"id":28336,"date":"2018-03-27T11:05:43","date_gmt":"2018-03-27T08:05:43","guid":{"rendered":"http:\/\/www.teknoloji-haber.net\/?p=28336"},"modified":"2018-03-27T08:06:43","modified_gmt":"2018-03-27T05:06:43","slug":"mobil-oyun-bagimliligi-turk-calisma-sektorunu-sardi","status":"publish","type":"post","link":"https:\/\/www.teknoloji-haber.net\/oyun\/mobil-oyun-bagimliligi-turk-calisma-sektorunu-sardi.html","title":{"rendered":"Mobil oyun ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 T\u00fcrk \u00e7al\u0131\u015fma sekt\u00f6r\u00fcn\u00fc sard\u0131!"},"content":{"rendered":"

Nielsen & AdColony ara\u015ft\u0131rmas\u0131na g\u00f6re, T\u00fcrkiye’de \u00e7al\u0131\u015fanlar\u0131n y\u00fczde 95’i ak\u0131ll\u0131 telefonundan aktif olarak oyun oynuyor.
\n\"andoid<\/p>\n

AdColony ile Nielsen’in birlikte y\u00fcr\u00fctt\u00fc\u011f\u00fc T\u00fcrkiye’de Mobil Oyunlar ve Oyuncular ara\u015ft\u0131rmas\u0131n\u0131n \u00fc\u00e7\u00fcnc\u00fc aya\u011f\u0131nda, 25-44 ya\u015f aras\u0131 profesyonel olarak \u00e7al\u0131\u015fma hayat\u0131n\u0131n i\u00e7inde olanlar\u0131n mobil oyunlarla ili\u015fkisi incelendi.<\/p>\n

Ara\u015ft\u0131rmaya g\u00f6re, profesyonellerin en \u00e7ok tercih etti\u011fi teknolojik cihazlar y\u00fczde 98’le ak\u0131ll\u0131 telefon olurken, bu gruptakilerin y\u00fczde 39’u masa\u00fcst\u00fc\/diz\u00fcst\u00fc bilgisayar, y\u00fczde 30’u tablet cihaz kullan\u0131yor.<\/p>\n

Mobil oyunlar\u0131 oynad\u0131klar\u0131 cihazlar soruldu\u011funda \u00e7al\u0131\u015fan kitlenin y\u00fczde 95’i ak\u0131ll\u0131 telefonlar\u0131ndan aktif olarak oyun oynad\u0131klar\u0131n\u0131 dile getirirken, tablet cihazlar\u0131ndan mobil oyun oynayanlar\u0131n oran\u0131 y\u00fczde 14 olarak \u015fekillendi.<\/p>\n

Profesyonellerin yar\u0131s\u0131na yak\u0131n\u0131 her g\u00fcn mobil oyun oynad\u0131\u011f\u0131n\u0131 belirtti, haftada en az 2 kere oyun oynad\u0131\u011f\u0131n\u0131 dile getirenlerin oran\u0131 ise y\u00fczde 88 olarak ortaya \u00e7\u0131kt\u0131. G\u00fcn i\u00e7erisinde ise profesyonel kitlenin en s\u0131k oyun oynad\u0131\u011f\u0131 zaman aral\u0131\u011f\u0131 20.00-23.00 saatleri olarak belirlendi.<\/p>\n

\u00c7al\u0131\u015fanlar\u0131n favorisi masa oyunlar\u0131 ve puzzle’lar<\/strong><\/p>\n

\u00c7al\u0131\u015fan kitlenin favori mobil oyun kategorileri masa oyunlar\u0131 ve puzzle’lar olarak ortaya \u00e7\u0131karken, ka\u011f\u0131t oyunlar\u0131 da bu kitle taraf\u0131ndan ilgi g\u00f6r\u00fcyor.<\/p>\n

Ara\u015ft\u0131rmaya g\u00f6re \u00e7al\u0131\u015fanlar mobil oyun oynamak i\u00e7in en \u00e7ok evde ve rahat olduklar\u0131 zamanlar\u0131 tercih ederken, ara\u015ft\u0131rmaya kat\u0131lanlar en \u00e7ok televizyon izlerken, evde dinlenirken ve m\u00fczik dinlerken mobil oyun oynad\u0131klar\u0131n\u0131 belirttiler.<\/p>\n

\u00c7al\u0131\u015fan kitlenin mobil oyunlar oynarken kendilerini nas\u0131l hissettikleri soruldu\u011funda a\u011f\u0131rl\u0131kla pozitif bir ruh haliyle ili\u015fkilenen, rahatl\u0131k, mutluluk ve heyecan gibi duygular \u00f6n plana \u00e7\u0131kt\u0131.<\/p>\n

\"\"<\/p>\n

Profesyonel kitleye oyun i\u00e7i para harcama ve reklam i\u00e7eri\u011fi dinamikleri soruldu\u011fu zaman, \u00fccretli oyun tercihlerinin y\u00fczde 13 ile \u00fclke ortalamas\u0131n\u0131n \u00fcst\u00fcnde oldu\u011fu g\u00f6r\u00fcld\u00fc. Oyun i\u00e7i ek i\u00e7erik edinme veya can kazanma gibi opsiyonlar i\u00e7in tercihleri soruldu\u011funda, \u00e7al\u0131\u015fan kitlenin y\u00fczde 84’\u00fc reklam i\u00e7erikli videolar izlemeyi tercih ettiklerini a\u00e7\u0131klad\u0131.<\/p>\n

AdColony ile Nielsen’in birlikte y\u00fcr\u00fctt\u00fc\u011f\u00fc T\u00fcrkiye’de Mobil Oyunlar ve Oyuncular ara\u015ft\u0131rmalar\u0131n\u0131n bu \u00fc\u00e7\u00fcnc\u00fc aya\u011f\u0131 ile birlikte, T\u00fcrkiye’de \u00f6zellikle reklamverenlerin hakk\u0131nda en \u00e7ok bilgi sahibi olmak istedikleri \u00e7al\u0131\u015fan kitlenin de mobil oyunlarla yak\u0131n ve g\u00fc\u00e7l\u00fc bir ili\u015fkisi oldu\u011fu ortaya \u00e7\u0131kt\u0131.(AA)<\/p>\n","protected":false},"excerpt":{"rendered":"

Nielsen & AdColony ara\u015ft\u0131rmas\u0131na g\u00f6re, T\u00fcrkiye’de \u00e7al\u0131\u015fanlar\u0131n y\u00fczde 95’i ak\u0131ll\u0131 telefonundan aktif olarak oyun oynuyor…<\/p>\n","protected":false},"author":8,"featured_media":28284,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[1591,22,4687,2673,864],"yoast_head":"\nMobil oyun ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 T\u00fcrk \u00e7al\u0131\u015fma sekt\u00f6r\u00fcn\u00fc sard\u0131! - Teknoloji-Haber.Net<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.teknoloji-haber.net\/oyun\/mobil-oyun-bagimliligi-turk-calisma-sektorunu-sardi.html\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobil oyun ba\u011f\u0131ml\u0131l\u0131\u011f\u0131 T\u00fcrk \u00e7al\u0131\u015fma sekt\u00f6r\u00fcn\u00fc sard\u0131! 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